Session 4 - The Marketing Mix : Product
In this session, you’ll learn about
the Marketing Mix –
the key to unlocking success for your mini-business.
There are 4 Ps, and we’ll discuss
the first P, which is Product.
At the end, there’s a worksheet
where you will decide on your product idea
and explain why you believe it can be successful,
using 3 Golden Rules of Product Development.
CLICK the play button in the box below to start Session 4
CLICK on the PDF or Word document to download the worksheet
Complete the worksheet and keep it in a folder where you will save all your
Stride Business Bootcamp work.
You've completed SESSION 4!
Make sure you’ve decided on a strong product that is customer focussed, has added value and is differentiated.